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  • Branding, FMCG
    September 10, 2012 | 0 Comments

    Tempest in a tin can: China’s herbal tea wars

    Wang Laoji, Jia Duobao.

    In 1906, Japan's Kakuzo Okakura published the Book of Tea, lamenting the fact that western powers saw Asians as civilized only once the latter gave up the "gentle arts of peace" in favor of war and territorial expansion. These days, tea is once again at the centre of a struggle that highlights Asia's unique traits: Two companies are claiming the right to use China's most popular herbal tea brand in a plot that stretches back to colonial times and involves bribery, charity, a struggle between private and state-owned enterprises, and potential encroachment from foreign powers.  ...Read More

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  • January 01,1970


  • January 01,1970


  • January 01,1970


  • January 01,1970


  • January 01,1970